Before I begin, you may not think this is that important.

Believe me… it is.

If you promise to read this with an open mind I will tell you at the end of this article exactly why its important to you, to your children, and to your pocketbook.

Deal?

There are three principle players in this food war:

1. The government.

2. The consumer.

3. The store.

The government has tons of cheap food left over after World War II’s food production revolution. A good idea turned really bad.

The consumer has been sold a bag of lies from the 1970s on — the biggest being “food should be cheap and fast.”

The stores want to make as much money as possible and do not have the staff to support the small farmers and ranchers.

They want one super-cheap supplier to deliver their apples… and they don’t care where they come from as long as they can pass the criteria of…

… yep. The government agencies out to more food more profitable.

Billions in subsidizing dollars every year.

Billions into the pockets of greedy politicians and massive agricultural production machines.

Get this:

Since 1975 there has been a steady decline in the percentage the average American spends on food. No joke. The food budget has decreased since 1975 by about 30%.

At the same time… the exact same time, MEDICAL costs have increased by more than 30%.

The graphs literally form an “X”. One goes up — medical costs — as one goes down — the price we pay for food.

Talk about getting what you pay for.

We’re fooled into believing that Play- Stations and new cars are more important to our budgets than organically-grown vegetables and grass-fed beef. We’re told we’re “saving money” by purchasing ready-made food and imported vegetables.

No way. You are losing money.

And you are losing more than that.

You are losing your health…. fast.

Get this:

The children born in the year 2000 and beyond will be the first children in recorded history to NOT outlive their parents. One in three will develop Type 2 Diabetes before they turn 18. Over 50% of them will be obese… over 75% of them overweight. Imagine it.

And they will never know what a real tomato, green pepper, or healthy piece of chicken tastes like.

If you think this is extreme, think again.

After you think again, go see a movie called Food Fight.

Tonight we were treated to this documentary created by filmmaker Chris Taylor. In a tad over an hour and a half this film takes you on a tour of what it means to really EAT — to have “a community on a plate” by choosing to eat fresh veggies and meats rather than mass-produced foods.

Most major cities offer these kinds of foods in places like Farmers Markets, Whole Foods and even online. And this is not an “elitist” thing. You do not have to spend more money on quality food. The stats completely support this fact.

You will save big-bucks on medical costs for starters. You will feel better, look better, stop struggling with excess bodfyat, and help support your community in ways that will create lasting friendships.

Oh… and your food will taste a thousand times better. No joke.

This weekend Sherry and I went to Farmers Market and Whole Foods here in Dallas. This is not a new thing for me, but tasting what can be done with veggies when a TRUE chef (who happens to be a nutritionist and knows how to cook for someone like me who is into building muscle and burning bodyfat) works her magic is a new and wonderful thing.

WOW.

I truly have never tasted any vegetable like these — and it’s not all about the chef, although she is spectacular. It’s about the quality of the food.

So, here’s why this is important to you:

1. You will naturally eat less when you eat organically-grown foods. Your body’s natural appetite mechanisms will kick in as they are not suppressed by the hordes of chemicals found in grocery store foods.

2. You will save big-time-bucks in trips to the doctor’s office. Again these are stats that cannot be argued with.

3. You will taste food, perhaps for the first time. Once you taste what “real” carrots taste like (or real broccoli… or real beef) you may never want to settle for less again. Food should taste fantastic!

4. You will be helping to save the future of our children. We simply cannot survive as a nation at this pace — the pace at which obesity is growing amongst our children and teen population, not to mention we adults.

5. Finally, you will be helping to build a stronger bond-based community.

I will be interviewing Chris Taylor in the coming days and helping him spread his movie out to the masses via the Internet.

Food Fight is not an optional film: In fact, it should be required viewing for all school children and all parents.

Now, here’s the best part of it all:

Taylor is like me: He does not think you have to be “perfect.”

In fact, it’s silly to think anyone will ever be perfect… that ‘every’ meal will contain organic veggies or grass-fed farm protein. No way.

But just changing ONE meal… or two… will make a world of difference.

He’s also like me in the sense that he is not a vegetarian — although that is, for some, a very healthy approach to eating. I am a carnivore and maintain superior health by selecting the right kinds of meat and consuming plenty of veggies. I’m just a lot more picky now that I’ve tasted true hormone-free beef and pesticide-free veggies. What a difference.

In France, the demands on food are much higher than they are here in the U.S. All chicken is free-range, all beef grass-fed, and all veggies organic. I noticed a huge difference when I returned to the States after four months in France.

And I swore I would never go back to eating inferior food. Ever.

What about cost? Well, it’s a bit more expensive to eat this way… but not much. I naturally eat ‘less’, so it balances out. Plus I know I’ll save in the long run with medical costs. I’m already saving in fact.

Be looking for links to Food Fight in the coming days. Chris and I will be working together to see how we can get this movie into the hands of every concerned citizen.

P.S.

What about “fun food”? Well more good news for you —-

You don’t have to give that up either. When I say “fun food” I mean pizza, burgers, and so-on. I had a burger tonight. I usually wait 4-5 days between my junk meals, but I’m entering into a serious “peaking” time this week so I cheated a bit.

And that’s FINE — because it’s on my plan.

I follow the Extreme Plan from my book “The Every Other Day Diet.”

Chris would agree — changing the way you eat just every other day would make a MASSIVE impact on your bodyfat levels and your health.

Check the book out here:

My Common Sense Dietbook <—- fun and healthy foods

[ jB ]